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Research Question

Which identities have seen the strongest change over time?

Methods

  • How many US adults per 10,000 would answer Yes when asked: Does signifier describe you today? That number is the prevalence of the signifier.
  • I estimate the prevalence of signifiers at many points in time.
  • I can only afford noisy daily estimates, but that's OK. Trends will reveal themselves as data accumulates.
  • I use a very simple model: linear regression predicting daily change in prevalence.

Results

Trends of Highest Confidence

(A low value of p means the estimate is statistically reliable.)

Signifier Trend Change p
dreamer 2 < 0.01
MAGA (Make America Great Again) -2 < 0.01
spontaneous 10 < 0.01
homeowner -2 < 0.01
student 1 < 0.01
sports card collector 4 < 0.01
neurodivergent 4 < 0.01
trusting 2 < 0.01
anxious 2 < 0.01
amateur artist 7 0.01
overthinker 8 0.01
introverted 1 0.01
fiscal conservative -7 0.01
widow -2 0.01
bitcoin trader -4 0.01
preppy 5 0.01
Pentecostal 2 0.01
amateur chef 8 0.01
unemployed 4 0.01
Detroit Lions fan -2 0.01
artistic 4 0.01
Phoenix Suns fan -3 0.01
decisive -4 0.01
junior 1 0.01

Most Extreme Trends

(Be careful; these can be driven by short-term trends or low observation count.)

Signifier Trend Change p
spontaneous 10 < 0.01
amateur chef 8 0.01
overthinker 8 0.01
amateur artist 7 0.01
fiscal conservative -7 0.01
beautiful 6 0.02
star wars fan -6 0.03
alumni 6 0.04
COVID survivor 6 0.04
sensitive 6 0.04
data nerd -6 0.04
2a supporter -5 0.03
dog person 5 0.05
trivia buff 5 0.03
exhausted 5 0.07
leader 5 0.06
single -5 0.07
bitcoin trader -4 0.01
Independent -4 0.10
guitar player -4 0.03
decisive -4 0.01
AI enthusiast -4 0.15
shopaholic -4 0.10
nba fan -4 0.15
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